Mark Choon

Anything and Whatever drinks have been making a buzz in Singapore lately with their marketing campaign. More on the marketing aspects by Cooler Insights here http://coolinsights.blogspot.com/2007/06/does-anything-or-whatever-work.html

What I’m going to talk about is the drink itself.

When I first saw the ads and heard talk about it, I made it a point to get some to sample.

In my attempts to get hold of the drink a fortnight ago when I was back in Singapore, I checked out a couple of supermarkets, NTUC, cold storage as well as 7-11, but to my amazement, no Anything or Whatever. That confirms what Cooler Insights said about its availability. So I left Singapore disappointed that weekend.

I got luckier though, last weekend. Finally got some at a hawker stall. The two cans I got were one soda and one root beer. The soda was ok, tasted like Sprite but the root beer was really disappointing. It was just colored water with almost no root beer taste. Quite disappointing.

Well I’ll be back in Singapore this weekend and I intend to try Whatever. Hopefully it’ll be much better than its sister drink. If not, I don’t think we’ll be seeing Anything and Whatever going “anywhere” in the future.